BAI
STUDIO
Serena Wang · Melbourne
Move your cursor through the sea ✦
ENTER PORTFOLIO →
Serena WangBai Studio · Melbourne
RMIT MCom Design
6 YRS ✦

// PORTFOLIO MAP

HOVER · CLICK TO EXPLORE ✦

--:--
Melbourne
Loading...
ABOUT ME
SERENA
Designer · Click →
02
IAM 🐀 🐂 🐅 🐇 🐉 🐍 🐎 🐑 🐒 🐓 🐕 🐖
PROJECT
12 ZODIAC
IAM[...]
VIEW ↗
03
PROJECT
RMIT
SNACK BAR
VIEW ↗
04
TOOLS
AI/PS
3DMAX
BLENDER
WEB
BOOKS
UI/UX
TOOL
KIT
05
Hotel Puppy
MY DOGS
CAICAI × DUODUO
SEE ↗
06
PROJECT
ARCTIC:
I'M MELTING
VIEW ↗
07
PROJECT
STATE LIBRARY
VIC — BRAND
VIEW ↗
08
PROJECT
LITERATURE
LANE
VIEW ↗
09
PROJECT
BOOK
DESIGNS
IN CHINA
VIEW ↗
10
BRANDAIIDENTITY
PROJECT
SOLAR AI
BRAND →
VIEW ↗
11
PROJECT
SWAHILI
TYPE
VIEW ↗
12
$
RATES
PRICE
LIST
VIEW ↗
14
PROJECT
AESTHETICS
OF LIGHT
VIEW ↗
13
CONTACT
SAY HELLO ✉
mangosh@qq.com
Hi, I'm
Serena.
Over the past six years, I have worked primarily in book cover and editorial design, collaborating with major publishers in China — with titles that have sold over 10 million copies internationally.

Currently pursuing a Master of Communication Design at RMIT University, with a focus on visual storytelling, cultural representation, and the future of publishing systems.

Running Bai Studio — exploring the intersection of typography, narrative, and identity design.
ADOBE AI/PS
BOOK DESIGN
TYPEFACE
UI / UX
WEB DESIGN
BLENDER/3D
6+
YEARS EXPERIENCE
RMIT University
Master of Communication Design
Visual Storytelling · Cultural Representation
Publishing Systems · Melbourne, VIC
BOOK DESIGN
TYPOGRAPHY
BRANDING
EDITORIAL
UI/UX
GET IN TOUCH
mangosh@qq.com ✉

没啥,就想给你看看
我家两只狗。

Nothing much — just wanted to show you my dogs.
The two most important members of Bai Studio.

CaiCai
SCHNAUZER
×
DuoDuo
BICHON FRISE
HOTEL PUPPY · MELBOURNE